Mac cosmetics product knowledge

The most popular products by the brand are studio fix fluid and ruby woo lipstick. Marketing mix of mac cosmetics mac cosmetics marketing mix. You can search for a product for an hour and they will not know the names of anything and let you. Full face using only mac cosmetics one brand makeup tutorial. In april, i traveled to toronto, canada for a whirlwind press trip seriously, about 24 hours in toronto. Product knowledge basics sorme treatment cosmetics. Mac cosmetics beauty and makeup products official site. Create the quintessential bollywood beauty look with tips from director of makeup artistry mickey contractor. Prospective artists are asked to bring a model and given the full range of products to demonstrate skill and efficiency. Their first makeup counter in a toronto store was dedicated to only employing professional makeup artists and selling highquality products that looked beautiful in. During my employment with mac cosmetics i learned a lot about product knowledge and customer service skills as well as managerial responsibilities such as inventory, gratis, damages and rtvs.

Product information in a digital world its hard to imagine in todays social media, digital photographyheavy landscape, but mac founders frank toskan and frank angelo launched makeup art cosmetics in response to the fact that back in 1984, makeup didnt photograph well. Makeup products by mac cosmetics are seen backstage ahead of the. Sign me up to hear from mac cosmetics about future products, services, events, offers, and to get early notice to shop online before products are in stores. The worlds leading professional makeup authority, mac makeup is the original popculture beauty brand their values of creativity, selfexpression and artistry have made them a world. Offering more than 100 shades of professional quality cosmetics for all ages, all races, and all genders. It has gained a worldwide respect and recognition via its products. Mac cosmetics threats the threats in the swot analysis of mac cosmetics are as mentioned.

A wonderfull 603 pages ebook that is supposed to be for mac employees only. The innovative formula provides a full range of coverage, allowing for truetoskin shading from very light to very dark. Mac cosmetics is a subsidiary of its parent company estee lauder companies. Mac cosmetics started its journey by distributing its products between models, photographers and family members. Being a make up artist at mac cosmetics basically means, you work on counter, deal with people everyday and selling makeup and skincare products on a daily. Mac is the worlds leading professional makeup authority because of our.

C cosmetics should also go for diffrent product line such as beauty cream,beauty soap,shampoo,lotion etc 3. Mac cosmetics training manual bible by ebook maze issuu. Share product knowledge, customize makeup looks and help with artistry online. Product information in a digital world its hard to imagine in todays social media, digital photographyheavy landscape, but mac founders frank toskan and. This entry was posted on august 19, 2014, in cosmetics, lip care.

Mac cosmetics share and discover knowledge on linkedin. As a freelance makeup artist for mac cosmetics, i learned to quickly address the wants and needs of customers from around the world. Bonuses for days mac catherine deneuve color a rose, sable, sharp beige, strawberry blonde mac catherine deneuve face. Emphasis on timing and makeup knowledge rather than product knowledge. Mac is the worlds leading professional makeup authority because of our unrivalled expertise in makeup artistry mac celebrates diversity and individuality we are for. Makeup art cosmetics started life in toronto, canada. Mac patentpolish lip pencil returns as your goto magic wand for highimpact lips. D manual mac product knowledge science general science.

The company have released tests that show a marked improvement in the firmness and smoothness of skin as well as wrinkle reduction after using mac cosmetics. It is associated with lifestyle and retail industry as it deals in the. Any celeb who loves makeup wants their name emblazoned across macs famous brush sets, color palettes, lipstick tubes, and compacts, but only a few lucky legendary ladies and two. Lush cosmetics, a company renowned for its excellent customer service, values product knowledge as a way of creating empowered employees and delivering an exquisite consumer experience. At first, they made the cosmetics in their kitchen and sold them straight from the salon to fellow makeup artists, as. If you continue browsing the site, you agree to the use of cookies on this website. The company took the industry by storm, offering a wide range of products that blended street savvy with glamorous style and panache. Catherine elise nicolas artist mac cosmetics linkedin. F4ea30e mac cosmetics product knowledge manual wiring. One makeup application showing your skills and one face to face.

Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. D manual mac product knowledge free ebook download as pdf file. Hi babes today im sharing another one brand makeup tutorial. The company took the industry by storm, offering a wide range of products that. C cosmetics should change their distribution channel to make their product more available. For the past 25 years, mac cosmetics has been selling its viva glam lipstick to raise money for the fight against hiv and aids. Through personal background knowledge of the product line, and. This will show managers that you truly care about working at m.

C cosmetics should reduce their price so that common people can buy it 2. A single swipe gives you the ultimate patently luscious shine. Knowledge manual known as the mac bible which is used to train mac employees and makeup artists and later as a study reference. Take the time to learn about your products and their benefits. Mac pro makeup bible face makeup cosmetics training manual. Hey girls, this article is about makeup products and their benefits. C cosmetics charges high price for its product which allows only rich people to buy. Mac is an official makeup brand, used to create makeup for movie actors. Tag archive makeup product knowledge makeup for you. Gone but not forgotten items are available for shipment to locations within the u. Often artists are told to switch models ensuring you are working on a new face. The girls at this location literally have no idea whats going on or have any product knowledge.

Monitoring, achieving and surpassing monthly sales quotas at a high volume counter educating and demonstrating product knowledge through exceptional, customized makeup artistry. Makeup artist and photographer frank toskan and salon owner frank angelo became frustrated by the lack of makeup that photographed well, so they decided to create their own. Demonstrated and performed makeup tutorials and lessons on an average of 7 customers per day. Place mac cosmetics uses exclusive retail outlet place to sell their product rather than choosing another distribution channel. Mac cosmetics, stylized as mac, is a cosmetics manufacturer founded in toronto, canada in 1984 by frank toskan and frank angelo. A wonderfull 603 pages ebook that is supposed to be for mac. The company is headquartered in new york city and became part of. Toronto, canada is the birthplace of mac cosmetics. A trisystem blend of water, emollients and powder glides on as a soft, creamy emulsion. Information & service primaryintermediate fundamentals product knowledge & training. Mac cosmetics training manual bible ebooks download here. Build product knowledge to really impress your potential employer, get to know m. Chapter four product knowledge with a wide assortment of products on the market, choosing one which will most benefit the customer becomes complex.